30 Minute Strategy Session - King Kong Digital Marketing in Walliston Perth

Reliable advertisement copy is: • Clear and succinct • Aligned with customer intent • Focused on advantages and value • Appropriate to the keyword browsed • Structured with strong calls to action • Optimised to stand out against competitors Excellent ad copy can improve your Quality Score, a metric utilized by Google to examine how valuable and appropriate your ads are. Ongoing optimisation consists of: • Changing bids • Checking new ad variations • Getting rid of low carrying out keywords • Adding new keywords based on search term results • Refining audience targeting • Executing ad extensions • Examining budget allowance • Improving Quality Score • Maintaining account structure These changes make your campaigns more efficient over time. Reports might include: • Number of clicks • Expense per click • Conversions created • Cost per conversion • Keyword performance • Ad performance • Audience insights • Budget patterns • Suggestions for enhancement Clear reporting allows you to comprehend how your financial investment is performing and makes sure that your marketing decisions are backed by genuine data.